• I've assembled this bibliography from various sources provided in The Relationship Economy
Social Networking in Business
Mark, P (2006, June 9),
Pentagon Sets its Sights on Social Networking Websites, The New Scientist
Hoover, JN (2007, September 27) Social Networking: A Time Waster or the Next Big Thing in Collaboration? Information Week
Workplace (2007, October 1) The Water Cooler is Now on the Web, Business Week
Green H (2007) In House Social Networks, Business Week
Young R (2006, October 9) The Future of Social Networks--Communication
Social Networking and Education
Sreebny (2007), Digital Rendeveous: Social Software in Higher Education, Educause
Social Networking and Politics
Gross G (2006, September 15) Social Networking site: The Next Big Thing in Politics, Information World
Fledman, L (2007, May 16) Web 2.0 Meets Campaign 2008, Christian Science Monitor
Social Networking Theory and Practice
The Emergence of the Relationship Economy (free e-book)
The Game has changed: college admissions outpace corporations embracing social media
Kelly, K (1998) New Rules for the New Economy
Affective Control Theory
Relationship Networking Industry Association
Other Social Networking Books and Resources
Tapscott and Williams, Wikinomics
Rheingold (2000) The Virtual Community: Homesteading on the electronic frontier
Collaborative Networked Organizations: A Research Agenda for Emerging Business Models
The Virtual Handshake
The Relationship Economy
Link to Your World
Social Media Business Opportunities
• Web conferencing
• Calendars
• Event Management
• Project Management
• Job search/recruiting
• Contact management
• Integrated marketing such as email campaigns, newsletters, etc.
• Document collaboration
• Private virtual workspaces
• Open innovation
• Finding investors or loans
• Making money